The Importance of Effective Goal SettingThose Who Do Not Set Goals Spend Their Lives Achieving Other People's Goal setting and achievement are important parts
of our lives, in fact so important that it can make or
break us not just financially but also in terms of
achievement and self esteem, but of course I am preaching
to the converted because you already found this page and
started reading this article right? For those who do not grasp this concept though, a cautionary tale... During a consultation I had with a building contractor a couple of years ago I shared this simple truth and in no more than a few words literally changed someone's life. *Please note that due to privacy of private consultation clients I will call him “Derek.” Derek initially came to see me for stress related issues after a friend of his had attended one of my stress management courses. During the initial consultation I realised that Derek was suffering from a great deal more stress then he realised. The crux of it was that Derek felt that he never achieved anything, he worked extremely hard, weekends, bank holidays and up to 10 – 12 hours a day physically and then 3 – 4 hours on a night catching up on his paperwork. After all this (and in Derek's own words) he was “Getting nowhere and achieving nothing.” When I questioned Derek on exactly what he wanted out of life, what his personal and business goals were, guess what? That's right, he had no idea! We had a session on how to effectively set and achieve goals and goal planning and I explained the importance of reviewing goals on a regular basis. Derek returned the following week with an effective goal planning and setting strategy and we set to work! The outcome of this story is that not only did Derek recover from his high stress levels, he also contracted a lot of work out because he was getting to much. After a few sessions on effective sales techniques and marketing, eventually Derek spent 80% of his time on the telephone and 20% of his time overseeing work to subcontractors and earned 3 times as much as he did working all hours and damaging his health. The main point I am trying to make here is that Derek would not (and was not able to) have achieved any of this without a personal goal planning strategy and review procedure. Derek was a true, real life, honest to goodness living example of the expression “Those Who Do Not Set Goals Spend Their Lives Achieving Other People's” because that is exactly what he was doing, and making himself ill in the process. Whether you are a Practice Secrets Revealed user or not, Dear reader, if you do one thing then please... set goals and stick to them like a postage stamp (till it gets there!) and realise your true potential.
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